KBB Names Subaru for Top Honors in Brand Image Awards

Any driver who has had the pleasure of owning a Subaru model knows that the automaker always puts customer satisfaction first. One of the ways it does so is by continuing to create automotive masterpieces. That is why it comes as no surprise that the editors of Kelley Blue Book have recognized Subaru in three of its Brand Image Awards categories: Best Performance Brand, Most Trusted Brand, and most notably, Best Overall Brand.

Only automakers that demonstrate impressive achievements are named for these honors. It is based on "consumer automotive perception data" gathered through KBB's Strategic Insights' Brand Watch™ study. More specifically, this study provides a comprehensive look at data collected from 12,000 new vehicle shoppers. Seeing as this is the second time that Subaru was named as an industry leader, it speaks to the quality of its products.

It is for this reason and much more that our team at Downtown Subaru of Oakland is proud to stand with this brand. With innovative models like the Subaru Impreza and the Subaru Forester as a part of our collection, we are sure there is something for every driver in Oakland, California, to appreciate. So if you want to know why this automaker continues to carry a positive reputation among drivers, then we suggest you try one out for yourself. Just visit our dealership for a test drive, and you too will see why people consider Subaru a trustworthy brand.

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